About Fox+Fleur
A boutique PR + Marketing agency in Melbourne
We exist to elevate food, lifestyle and hospitality brands through an integrated mix of PR + Marketing services. Our goal is and always has been to deliver strategic tactics that engage, connect and delight.
Make your story bigger, not your advertising budget
With one foot firmly planted on the strategy side, we ensure every deliverable is backed by a strong brand narrative and a clear understanding of your long-term business goals.
Our small-but-mighty team is made up of industry veterans and experienced digital natives. This mix ensures every project is developed thoughtfully and executed with enthusiasm.
While we call ourselves a boutique PR + Marketing Agency, no two client relationships are alike. For some we might be tasked with a single marketing stream or execute a standalone campaign. For others, we take on all marketing responsibilities, working side-by-side to foster long-lasting success.
Whatever it looks like, our focus is always on good ideas, good work and good humour.
Our values
Above all else, we believe in…
Passion
Our passion for PR and marketing is matched only by our zest for the food, hospitality and lifestyle sector. The result: every project is delivered with energy, enthusiasm and an eye on results.
Kindness
People – and our relationships with them – are at the very heart of what we do. No fake sincerity or over-the-top adulation. Simply wholehearted kindness, respect and warmth.
Education
We look to both tried-and-tested strategies and future trends to ensure our clients’ campaigns are relevant, while giving our clients the knowledge to make better business and creative decisions.
Meet the team
Stefanie Reilly
FOUNDER + DIRECTOR
Stefanie founded Fox+Fleur with a goal to deliver integrated, strategic and creative PR and marketing services for businesses in the hospitality and lifestyle sector.
The business is built on 17 years’ industry experience working and teaching PR, a degree in PR + Journalism and a Masters of Communication, along with a deep love for storytelling and brand strategy.
A keen foodie herself, it’s no coincidence she chose to focus on food, tourism and lifestyle brands. When she’s not working on brand strategy or educating clients on how to get the most out of their marketing, you’ll find her checking out Melbourne’s best restaurants and cafes or trying to replicate the latest foodie trend with the help of her Kitchenaid.
Exceeded our expectations with the level of media coverage
“We loved working with Fox+Fleur over the last 12 months on the launch of our new gift card range. Launching a range of experience gift cards – which included a restaurant and pamper card – amidst a pandemic was no easy task. Stef took the time to really understand our products and overall business objectives. She was able to come in and set a new strategy and direction … and really hit the ground running. She exceeded our expectations with the level of media coverage secured during the launch campaign. Stef is honest, proactive, and extremely knowledgeable and continues to provide tangible value to our business on an ongoing basis.”
– Emily Hall, The Card Network
